Show Notes: 

Develop Your Social Media Platform So That It Exemplifies:

1. Character - what's the voice? do my posts sound like a real person? are they authentic?
2. Consistency- if you are not posting 5-6 times a week you should let that account go.
3.  Content- do these posts look great? am I proud of these words and images? 

Helpful Tools

Buffer - a scheduling tool with a free account option

Later- a scheduling app primarily for Instagram with a really slick graphical interface

Adobe Spark- a free app (from the makers of Photoshop) that offers great stock images, fonts, and templates